Problem solve with the Behaviour Sprint

Discover how to harness people's behaviour. To grow people-first businesses and accelerate organisational transformation.
Solve the harder problems, the best way.


Why use a Behaviour Sprint?

The Design Sprint was developed and still used by Google. It's well tried and tested across a wide range of challenges. Our Behaviour Sprint incorporates all the tools we use to design and positively change people's behaviour developed from projects with Microsoft and the British Government. Behaviour tools combined with Google's Design Sprint.

You are in skilled hands.

The Behaviour Sprint is ideal for the big behavioural challenges and for projects that are:

  • high stakes
  • short of time
  • stuck and need a fresh start
  • focus on improving or changing people's behaviour

What happens in a Behaviour Sprint?

Set the stage

We want you to get the most out of the week's problem solving and ideating session. In the week leading up to the Sprint we work with you to find the best challenge, and help you put together the best team of Sprinters.
Our one-week Behaviour Sprint works through an existing challenge you already have. Taking you from challenge to basic prototype that focuses on changing people's behaviour.

Monday

Define the challenge  I  Create measurable behaviour objectives  I  Learn and apply basic behavioural research techniques  I  Reveal your customer's key motivators  I  Uncover what behaviour you customers are currently doing   I   Map your customer's current behaviour

Tuesday

Create solutions  I  Pinpoint and target key decisions customer decisions  I  Ideate solutions to change the decision and outcome  I  Learn how to base each idea on psychological theory  I  Frame your new idea using behavioural economics

Wednesday

Decide and storyboard the best idea  I  Evaluate the ideas against the behavioural objective  I  Choose the best idea  I  Map your customers expected behaviour

Thursday

Prototype the solution  I  Learn how to make a simple physical or digital prototypes

Friday

Test your idea  I  Put your prototype in front of real customers and test if it solves your problem  I  Learn how to ask questions that focus on behaviour  I  Plan the next steps

Only have one day?

1-Day Introduction to Behaviour Sprint

Short on time, need to quickly refresh a challenge, have a behaviour focused challenge, but not sure where to start? We have a one-day Introduction to Behaviour session. Teaching how to start approaching behaviour. Whilst working on a challenge you already have.

Ask for more information at: alex@behaviour.academy

Who should attend

People

  • Design leads
  • Entrepreneurs
  • Founders
  • Leaders
  • Designers
  • Strategists
  • Decision makers
  • Policymakers

Sectors

People working to positively change behaviour across:

  • Health
  • Finance
  • Sustainability
  • Environmental
  • Governmental
  • Charity & NGO
behavior-design-presentationbehavior-design-presentation

Behavioural
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Find out how Design Sprints can improve the speed and effectiveness of your team. Understand when, why and how.

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Behavioural
Transformation

Accelerate your business transformation

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Training

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